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2.7 Thin & Zero Content Detection Suite

30 checks in Crawlability & Site Architecture. Automated Its subsection has a live automated checker in the engine.

IDCheckPasses whenWeightRuns
2.7.01Measure word count of main content area (excluding nav, footer, sidebar)>= 300 words for service/content pagesCriticalDeterministic
2.7.02Identify pages with < 100 words of unique content0 zero-content pagesCriticalDeterministic
2.7.03Identify pages with 100-200 words of unique contentFlagged for reviewHeavyDeterministic
2.7.04Calculate content-to-code ratio (text vs HTML)> 25%HeavyDeterministic
2.7.05Detect pages where boilerplate exceeds unique contentUnique > boilerplateHeavyDeterministic
2.7.06Detect tag/category/archive pages with zero unique editorial contentMinimizedHeavyDeterministic
2.7.07Detect paginated pages with identical introductionsUnique per pageHeavyDeterministic
2.7.08Detect auto-generated location pages with only city name swappedSubstantial unique contentMediumDeterministic
2.7.09Detect service pages with only service name swappedSubstantial unique contentMediumDeterministic
2.7.10Detect pages returning 200 but rendering empty bodyNoneHeavyDeterministic
2.7.11Detect soft 404 pages (200 status, "not found" content)Proper 404 statusHeavyDeterministic
2.7.12Detect pages with content hidden behind tabs/accordions onlyPrimary content visibleMediumDeterministic
2.7.13Detect pages with content loaded only via JavaScriptSSR or pre-renderedMediumDeterministic
2.7.14Validate blog posts have substantive content (>= 500 words)SubstantialHeavyDeterministic
2.7.15Detect placeholder text ("Lorem ipsum", "Coming soon", "Under construction")NoneMediumDeterministic
2.7.16Detect pages with only embedded media and no textSupplementary text presentMediumDeterministic
2.7.17Detect pages with only a single form and no explanatory contentContext providedMediumDeterministic
2.7.18Detect pages with only navigation links and no contentContent presentMediumDeterministic
2.7.19Calculate unique content ratio across entire site> 60% pages substantialHeavyDeterministic
2.7.20Detect pages with identical meta descriptions and thin bodyUniqueMediumDeterministic
2.7.21Detect pages indexed by search engines with < 200 wordsEither noindex or add contentMediumDeterministic
2.7.22Detect sitemap entries pointing to thin pagesMinimizedMediumDeterministic
2.7.23Validate FAQ pages have substantive answers (>= 50 words each)SubstantiveMediumDeterministic
2.7.24Validate product/service pages include description, benefits, and detailsCompleteMediumDeterministic
2.7.25Detect pages where the only "content" is a list of linksSupplementary content presentMediumDeterministic
2.7.26Detect pages with content behind login walls served to crawlers as emptyConsistent renderingMediumDeterministic
2.7.27Calculate average content depth score across site> 3.0 / 5.0MediumDeterministic
2.7.28Detect thin content clusters (groups of related thin pages)NoneMediumDeterministic
2.7.29Validate contact/about pages have meaningful content beyond form/addressSubstantiveMediumDeterministic
2.7.30Compute Thin & Zero Content ScoreFinalizedHeavyDeterministic

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