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6.78 Reputation Risk Signals, Early-Warning Patterns & AI Incident Detection

30 checks in Schema, Local, Trust, Deep Audit. AI-assisted Scored in the Deep Audit's AI analysis pass.

Risk Signal Monitoring — Negative Patterns, Incident Surfacing & Alerting

IDCheckPasses whenWeightRuns
6.78.01Detect sudden increases in negative reviewsNoneCriticalDeterministic + AI
6.78.02Detect rapid drop in average ratingStableCriticalDeterministic + AI
6.78.03Detect spikes in complaint-related keywordsMinimalHeavyDeterministic + AI
6.78.04Detect sentiment collapse (multi-platform)NoneHeavyDeterministic + AI
6.78.05Detect increased refund/complaint mentionsMinimalHeavyDeterministic + AI

NLP-Based Incident Detection — Language Patterns, Harm Indicators & Public Risk Themes

IDCheckPasses whenWeightRuns
6.78.06Detect legal threat keywordsNoneHeavyDeterministic + AI
6.78.07Detect “scam/fraud”-type language patternsNoneHeavyDeterministic + AI
6.78.08Detect service failure clusters (“late”, “no-show”, “broken”)MinimalMediumDeterministic + AI
6.78.09Detect safety-related language (“unsafe”, “dangerous”)NoneMediumDeterministic + AI
6.78.10Validate absence of staff-related misconduct mentionsCleanMediumDeterministic + AI

Multi-Platform Risk Consistency — Google, Yelp, Facebook, Industry Sites

IDCheckPasses whenWeightRuns
6.78.11Validate no simultaneous multi-platform reputation dropsNoneHeavyDeterministic + AI
6.78.12Validate cross-platform rating alignmentAlignedHeavyDeterministic + AI
6.78.13Detect inconsistent complaints across platformsNoneMediumDeterministic + AI
6.78.14Detect negative patterns unique to one platformNoneMediumDeterministic + AI
6.78.15Validate no “platform-specific hostility spikes”NoneMediumDeterministic + AI

Incident Escalation Readiness — Response Capability, Speed & Transparency

IDCheckPasses whenWeightRuns
6.78.16Validate business responds quickly to emerging issuesQuickHeavyDeterministic + AI
6.78.17Validate response tone appropriate and conflict-reducingAppropriateHeavyDeterministic + AI
6.78.18Validate root-cause explanation appears in responsesPresentHeavyDeterministic + AI
6.78.19Detect defensive or hostile response patternsNoneMediumDeterministic + AI
6.78.20Validate escalation protocol visible (contact info, follow-up)VisibleMediumDeterministic + AI

BRAND DAMAGE EARLY WARNING — Trend Reversals, Reputation Signals & AI RISK FORECASTING

IDCheckPasses whenWeightRuns
6.78.21Detect downward trend in positive review velocityStableHeavyDeterministic + AI
6.78.22Detect rising trend in neutral reviewsMinimalHeavyDeterministic + AI
6.78.23Detect increasing variance in star distributionLow varianceMediumDeterministic + AI
6.78.24Detect surges in “failed expectations” languageMinimalMediumDeterministic + AI
6.78.25Detect review clusters indicating systemic issuesNoneMediumDeterministic + AI

Final Reputation Risk Indicator Score — AI Early-Warning Summary

IDCheckPasses whenWeightRuns
6.78.26Validate LLM-generated risk summary consistentConsistentMediumDeterministic + AI
6.78.27Validate no contradictory signals in risk indicatorsNoneMediumDeterministic + AI
6.78.28Validate brand reputation stabilizing trendStableMediumDeterministic + AI
6.78.29Validate cross-signal coherence across platformsCoherentMediumDeterministic + AI
6.78.30Compute Reputation Risk & AI Detection ScoreFinalizedCriticalDeterministic + AI

← 6.77 Brand Expertise Demonstration, Authority Signals & Professional Credibility6.79 Brand Identity Consistency Across Core Platforms →

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