Home / Check catalog / 6. Schema, Local, Trust, Deep Audit / 6.21 Social Profiles / Social Metadata / Brand Signals Suite

6.21 Social Profiles / Social Metadata / Brand Signals Suite

90 checks in Schema, Local, Trust, Deep Audit. Automated Its subsection has a live automated checker in the engine.

IDCheckPasses whenWeightRuns
6.21.01Detect Organization/Person sameAs arrayPresentCriticalDeterministic
6.21.02Validate sameAs links point to real, existing social profilesValidCriticalDeterministic
6.21.03Validate each social platform appears only onceCleanHeavyDeterministic
6.21.04Validate correct platform URLs (no redirects to homepage)ExactHeavyDeterministic
6.21.05Validate profile URLs use https (secure)SecureHeavyDeterministic
6.21.06Detect presence of major platforms (FB, IG, X, LinkedIn, YouTube)PresentHeavyDeterministic
6.21.07Validate at least 3 major platforms activeActiveHeavyDeterministic
6.21.08Validate niche platforms included (TikTok, Pinterest, Reddit) if relevantRelevantMediumDeterministic
6.21.09Validate brand username consistency across platformsConsistentMediumDeterministic
6.21.10Validate profile URLs included in footer/contactPresentMediumDeterministic
6.21.11Validate og:title exists and matches page titleHigh parityHeavyDeterministic
6.21.12Validate og:description exists and matches meta descriptionHigh parityHeavyDeterministic
6.21.13Validate og:image existsPresentHeavyDeterministic
6.21.14Validate og:image resolution (min 1200×630)PassHeavyDeterministic
6.21.15Validate og:type correct (website, article, product, etc.)AccurateMediumDeterministic
6.21.16Validate twitter:card meta tag presentPresentHeavyDeterministic
6.21.17Validate twitter:title and og:title parityHigh parityHeavyDeterministic
6.21.18Validate twitter:description presentPresentHeavyDeterministic
6.21.19Validate twitter:image present and loads correctlyOKMediumDeterministic
6.21.20Validate no missing Twitter/X metadata fieldsCleanMediumDeterministic
6.21.21Validate logo consistency across site and social profilesConsistentHeavyDeterministic
6.21.22Validate color palette uniform across platformsConsistentHeavyDeterministic
6.21.23Validate favicon present and modern formats used (SVG, PNG)PresentHeavyDeterministic
6.21.24Validate brand tagline consistent across platformsConsistentMediumDeterministic
6.21.25Validate bio/about text matches core brand positioningHigh parityMediumDeterministic
6.21.26Validate social profile pages indexable (not blocked)AccessibleMediumDeterministic
6.21.27Validate social links crawlable (no JS obfuscation)CrawlableMediumDeterministic
6.21.28Validate organization schema references sameAs clearlyAccurateMediumDeterministic
6.21.29Validate homepage includes social meta preview consistencyCleanMediumDeterministic
6.21.30Compute partial social/brand score for Chunk 1CompleteMediumDeterministic
6.21.31Validate profile completeness on each social platformCompleteHeavyDeterministic
6.21.32Validate profile images consistent across all platformsConsistentHeavyDeterministic
6.21.33Validate cover/header images consistent with brand identityStrongHeavyDeterministic
6.21.34Validate username handles identical or near‑identicalHigh parityMediumDeterministic
6.21.35Validate contact information consistency (email/phone)ConsistentMediumDeterministic
6.21.36Validate last activity recency (no abandoned profiles)ActiveHeavyDeterministic
6.21.37Validate posting history not spammyCleanHeavyDeterministic
6.21.38Validate cross‑platform posting alignmentConsistentMediumDeterministic
6.21.39Validate follower growth appears organic (no obvious fake spikes)CleanMediumDeterministic
6.21.40Validate profiles link back to websitePresentMediumDeterministic
6.21.41Validate Google Knowledge Graph entity alignmentStrongHeavyDeterministic
6.21.42Validate sameAs URLs match known entities in public datasetsAccurateHeavyDeterministic
6.21.43Validate Wikidata entry exists (if applicable)PresentMediumDeterministic
6.21.44Validate Wikipedia presence (if applicable)PresentMediumDeterministic
6.21.45Validate og:image loads fast and meets CDN-quality standardsFastHeavyDeterministic
6.21.46Validate og:image aspect ratio correct (1.91:1)AccurateHeavyDeterministic
6.21.47Validate OG URLs use canonical structureExactMediumDeterministic
6.21.48Validate OG metadata consistent across languagesParityMediumDeterministic
6.21.49Validate social icons link to correct profilesAccurateHeavyDeterministic
6.21.50Validate icons loaded from optimized sources (SVG preferred)PresentHeavyDeterministic
6.21.51Validate accessibility attributes on icons (aria-label)PresentMediumDeterministic
6.21.52Validate icons properly visible on mobile & dark modeVisibleMediumDeterministic
6.21.53Validate social profile verification badges (if applicable)PresentHeavyDeterministic
6.21.54Validate business information (category, address) consistentConsistentHeavyDeterministic
6.21.55Validate LinkedIn organization data accurateAccurateMediumDeterministic
6.21.56Validate YouTube channel metadata consistent (About section)AccurateMediumDeterministic
6.21.57Validate social profiles pass OpenGraph/X Card validator toolsPassMediumDeterministic
6.21.58Validate no broken social links anywhere on siteCleanMediumDeterministic
6.21.59Validate structured data properly references social metadataAccurateMediumDeterministic
6.21.60Compute partial score for Chunk 2CompleteMediumDeterministic
6.21.61Validate brand description alignment across all social profilesHigh parityHeavyDeterministic
6.21.62Validate voice/tone consistency across platformsConsistentHeavyDeterministic
6.21.63Validate mission/vision statements aligned everywhereConsistentMediumDeterministic
6.21.64Validate social bios not outdated or mismatchedCleanMediumDeterministic
6.21.65Validate all social profiles link back to website homepagePresentHeavyDeterministic
6.21.66Validate brand username consistency (cross‑verification)High parityHeavyDeterministic
6.21.67Validate profile categories consistent (Business, Brand, Creator)AccurateMediumDeterministic
6.21.68Validate location/region fields consistent across platformsAccurateMediumDeterministic
6.21.69Validate OG graph completeness on all major pagesCompleteHeavyDeterministic
6.21.70Validate OG image uses same brand styling across siteConsistentHeavyDeterministic
6.21.71Validate all pages have twitter:card metadataPresentHeavyDeterministic
6.21.72Validate article-specific OG metadata consistent with blog schemaAccurateMediumDeterministic
6.21.73Validate product‑level OG metadata consistent with Product schemaAccurateMediumDeterministic
6.21.74Validate social links accessible (no JS-only rendering)CrawlableHeavyDeterministic
6.21.75Validate no broken social links across siteCleanHeavyDeterministic
6.21.76Validate robots.txt does not block outbound social linksSafeMediumDeterministic
6.21.77Validate social redirects minimal (no unnecessary tracking layers)CleanMediumDeterministic
6.21.78Validate multilingual social profiles (if applicable)PresentHeavyDeterministic
6.21.79Validate separate social bios align to each localeAccurateHeavyDeterministic
6.21.80Validate correct link mapping for multilingual versionsAccurateMediumDeterministic
6.21.81Validate brand appears consistently in external directoriesPresentHeavyDeterministic
6.21.82Validate no major mismatches across external knowledge sourcesCleanHeavyDeterministic
6.21.83Validate structured data (Organization) includes sameAs for all platformsCompleteMediumDeterministic
6.21.84Validate LocalBusiness schema (if used) matches social NAPAccurateMediumDeterministic
6.21.85Validate all social metadata passes OG/Twitter validatorsPassHeavyDeterministic
6.21.86Validate brand identity uniform across the entire siteConsistentHeavyDeterministic
6.21.87Validate no outdated or abandoned profiles linkedCleanMediumDeterministic
6.21.88Validate brand’s presence reinforces E‑E‑A‑T signalsStrongMediumDeterministic
6.21.89Validate brand shows stable digital footprint across platformsConsistentMediumDeterministic
6.21.90Compute full Social/Brand composite score for Section 6.21>= 90%CriticalDeterministic

← 6.20 Video / VideoObject Schema Suite6.22 E-E-A-T / Trust Signals / Brand Authority Suite →

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