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6.64 Local Entity Relevance Vectors

120 checks in Schema, Local, Trust, Deep Audit. Automated Its subsection has a live automated checker in the engine.

Entity Signal Clarity — Naming, Identity & Local Context

ID	Check	Passes when	Weight	Runs
6.64.01	Validate primary entity name consistent across web	Consistent	Critical	Deterministic
6.64.02	Validate entity name includes correct local modifiers (if applicable)	Correct	Heavy	Deterministic
6.64.03	Validate entity classified under correct LocalBusiness subtype	Correct	Heavy	Deterministic
6.64.04	Detect alternative entity names causing fragmentation	None	Medium	Deterministic
6.64.05	Validate entity descriptions consistent across platforms	Consistent	Medium	Deterministic

Semantic Relevance — Topical, Service & Category Alignment

ID	Check	Passes when	Weight	Runs
6.64.06	Validate primary service matches entity category	Matching	Critical	Deterministic
6.64.07	Validate secondary services map semantically to main category	Aligned	Heavy	Deterministic
6.64.08	Validate all service keywords consistent across listings	Consistent	Heavy	Deterministic
6.64.09	Detect conflicting service descriptions	None	Medium	Deterministic
6.64.10	Validate semantic relations between services clearly expressed	Clear	Medium	Deterministic

Local Intent Matching — Query Relevance, GEO-Signals & User Intent

ID	Check	Passes when	Weight	Runs
6.64.11	Validate entity matches local “near me” intent	Matching	Critical	Deterministic
6.64.12	Validate entity relevant to geo-specific queries	Relevant	Heavy	Deterministic
6.64.13	Validate entity optimized for high-intent local terms	Optimized	Heavy	Deterministic
6.64.14	Validate local keywords used in descriptions	Used	Medium	Deterministic
6.64.15	Detect semantic drift between local queries & content	None	Medium	Deterministic

Geospatial Entity Coherence — Location Signals & Region Mapping

ID	Check	Passes when	Weight	Runs
6.64.16	Validate entity correctly mapped to city/region	Correct	Heavy	Deterministic
6.64.17	Validate geospatial metadata consistent (city, ZIP, lat/long)	Consistent	Heavy	Deterministic
6.64.18	Detect conflicts between physical and service area presence	None	Medium	Deterministic
6.64.19	Validate entity matches geographic relevance radius	Matching	Medium	Deterministic
6.64.20	Validate geo-terms present in structured data	Present	Medium	Deterministic

AI Entity Modeling — LLM Understanding & Semantic Vector Alignment

ID	Check	Passes when	Weight	Runs
6.64.21	Validate entity interpretable by LLMs	Interpretable	Heavy	Deterministic
6.64.22	Validate entity appears unified in AI embeddings	Unified	Heavy	Deterministic
6.64.23	Detect low-confidence entity embeddings	None	Medium	Deterministic
6.64.24	Validate external sources reinforce correct entity meaning	Reinforcing	Medium	Deterministic
6.64.25	Detect entity collisions with similarly named businesses	None	Medium	Deterministic

Final Relevance Checks — Coherence, Trust & Local Semantic Strength

ID	Check	Passes when	Weight	Runs
6.64.26	Validate entity signals coherent across all sources	Coherent	Heavy	Deterministic
6.64.27	Validate entity relevance matches dominant category intent	Matching	Heavy	Deterministic
6.64.28	Detect outdated semantic signals	None	Medium	Deterministic
6.64.29	Validate entity suitable for AI local ranking	Suitable	Medium	Deterministic
6.64.30	Compute Entity Relevance Vector Score	Finalized	Critical	Deterministic

Cross-Platform Entity Matching — Consistency, Identity & Signal Merging

ID	Check	Passes when	Weight	Runs
6.64.31	Validate entity name identical across all major platforms	Identical	Critical	Deterministic
6.64.32	Validate entity category consistent across directories	Consistent	Heavy	Deterministic
6.64.33	Validate entity service definitions uniform	Uniform	Heavy	Deterministic
6.64.34	Detect mismatched identity details in long-tail directories	None	Medium	Deterministic
6.64.35	Validate platform bios/descriptions match brand identity	Matching	Medium	Deterministic

Entity Disambiguation — Avoiding Collisions, Dupes & Identity Splitting

ID	Check	Passes when	Weight	Runs
6.64.36	Detect other businesses with similar or identical names nearby	None	Heavy	Deterministic
6.64.37	Validate disambiguation terms present in structured data	Present	Heavy	Deterministic
6.64.38	Detect possible entity collision in AI embeddings	None	Medium	Deterministic
6.64.39	Validate business category disambiguates correctly	Correct	Medium	Deterministic
6.64.40	Validate entity naming not overly generic	Not generic	Medium	Deterministic

Knowledge Graph Alignment — Correct Entity Type, Relations & External Signals

ID	Check	Passes when	Weight	Runs
6.64.41	Validate entity matches correct KG type (LocalBusiness sub-type)	Correct	Critical	Deterministic
6.64.42	Validate external websites reference entity consistently	Consistent	Heavy	Deterministic
6.64.43	Validate structured data references match public entities	Matching	Heavy	Deterministic
6.64.44	Detect missing SameAs references	None missing	Medium	Deterministic
6.64.45	Validate all SameAs URLs resolvable	Resolvable	Medium	Deterministic

Entity Relevance Vector Strength — Semantic Context & Local Signal Density

ID	Check	Passes when	Weight	Runs
6.64.46	Validate entity strongly associated with primary service	Strong	Heavy	Deterministic
6.64.47	Validate entity strongly associated with location	Strong	Heavy	Deterministic
6.64.48	Detect diluted entity focus (multiple unrelated services)	None	Medium	Deterministic
6.64.49	Validate entity attributes semantically consistent	Consistent	Medium	Deterministic
6.64.50	Validate service terms appear in close proximity to entity mentions	Present	Medium	Deterministic

AI-Embedding Vector Checks — Coherence, Confidence & AI Rank Signals

ID	Check	Passes when	Weight	Runs
6.64.51	Validate strong embedding similarity across sources	Strong	Heavy	Deterministic
6.64.52	Validate high AI-confidence entity classification	High	Heavy	Deterministic
6.64.53	Detect drift between human identity and AI-interpreted identity	None	Medium	Deterministic
6.64.54	Validate embeddings consistent with geo-local context	Consistent	Medium	Deterministic
6.64.55	Validate entity vector aligns with search intent clusters	Aligned	Medium	Deterministic

Final Entity Signal Integrity — Alignment, Trust, Coherence

ID	Check	Passes when	Weight	Runs
6.64.56	Validate entity maintains a unified semantic representation	Unified	Heavy	Deterministic
6.64.57	Validate no contradictions between entity attributes	None	Heavy	Deterministic
6.64.58	Detect outdated entity data affecting AI ranking	None	Medium	Deterministic
6.64.59	Validate full cross-platform entity harmonization	Harmonized	Medium	Deterministic
6.64.60	Compute Cross-Platform Entity Alignment Score	Finalized	Critical	Deterministic

Local Relevance Vectors — GEO-Semantic Alignment

ID	Check	Passes when	Weight	Runs
6.64.61	Validate entity strongly tied to its primary city	Strong	Heavy	Deterministic
6.64.62	Validate entity strongly tied to its service area	Strong	Heavy	Deterministic
6.64.63	Detect misalignment between city name and business entity	None	Medium	Deterministic
6.64.64	Validate consistent geographic keyword presence	Consistent	Medium	Deterministic
6.64.65	Validate entity referenced in geo-specific directories	Present	Medium	Deterministic

Service-Topic Semantics — Entity → Service Clarity & AI Interpretation

ID	Check	Passes when	Weight	Runs
6.64.66	Validate entity clearly associated with primary service category	Clear	Heavy	Deterministic
6.64.67	Validate entity-service associations repeated across platforms	Repeated	Heavy	Deterministic
6.64.68	Detect diluted service-topic vectors	None	Medium	Deterministic
6.64.69	Validate entity mapped correctly in service-topic embeddings	Mapped	Medium	Deterministic
6.64.70	Validate service synonyms clustered around entity	Clustered	Medium	Deterministic

GEO-Entity Cohesion — Maps Presence, Local Signals & GEO-Semantic Clarity

ID	Check	Passes when	Weight	Runs
6.64.71	Validate entity consistently present in maps ecosystem	Present	Heavy	Deterministic
6.64.72	Validate maps category matches website + citations	Matching	Heavy	Deterministic
6.64.73	Detect mismatched geo-labels in directories	None	Medium	Deterministic
6.64.74	Validate entity proximity data aligns with address	Aligned	Medium	Deterministic
6.64.75	Validate embedded geo-coordinates uniform across sources	Uniform	Medium	Deterministic

Entity Language Model Signals — AI Interpretability & Kg Coherence

ID	Check	Passes when	Weight	Runs
6.64.76	Validate AI can summarize entity correctly	Correct	Heavy	Deterministic
6.64.77	Validate AI can infer service offerings from entity text	Inferable	Heavy	Deterministic
6.64.78	Detect hallucination risks in AI entity summaries	None	Medium	Deterministic
6.64.79	Validate entity metadata supports LLM disambiguation	Supportive	Medium	Deterministic
6.64.80	Validate AI confidence score stable across platforms	Stable	Medium	Deterministic

Final Vector Integrity — Entity Embedding, GEO-Match & Service Alignment

ID	Check	Passes when	Weight	Runs
6.64.81	Validate entity relevance vectors stable	Stable	Heavy	Deterministic
6.64.82	Validate entity fully consistent in geo-topic clusters	Consistent	Heavy	Deterministic
6.64.83	Detect outdated service or geo signals	None	Medium	Deterministic
6.64.84	Validate cross-platform embeddings converge	Converging	Medium	Deterministic
6.64.85	Detect conflicts between human-facing data and AI embeddings	None	Medium	Deterministic
6.64.86	Validate entity-service-geo triad cohesion	Cohesive	Medium	Deterministic
6.64.87	Validate KG-linked entity fits service category taxonomies	Fit	Medium	Deterministic
6.64.88	Validate structured data supports entity embeddings	Supported	Medium	Deterministic
6.64.89	Validate entity signals propagate through major directories	Propagating	Medium	Deterministic
6.64.90	Compute Entity Relevance Vector Cohesion Score	Finalized	Critical	Deterministic

Entity Coherence — Cross-Page, Cross-Platform & Cross-Profile Alignment

ID	Check	Passes when	Weight	Runs
6.64.91	Validate entity appears identical across all brand assets	Identical	Heavy	Deterministic
6.64.92	Validate entity naming consistent across all pages	Consistent	Heavy	Deterministic
6.64.93	Detect mismatched branding across platforms	None	Medium	Deterministic
6.64.94	Validate entity descriptors match GBP, citations & site	Matching	Medium	Deterministic
6.64.95	Validate entity recognized by search engines	Recognized	Medium	Deterministic

Multi-Location Alignment — Entity Cluster Sanity & Location Separation

ID	Check	Passes when	Weight	Runs
6.64.96	Validate separate location entities not merged incorrectly	Separate	Heavy	Deterministic
6.64.97	Validate each location has its own NAP	Unique	Heavy	Deterministic
6.64.98	Validate cross-location embeddings not conflicting	Not conflicting	Medium	Deterministic
6.64.99	Validate location pages reflect correct geo-signals	Correct	Medium	Deterministic
6.64.100	Detect duplicated content across locations	None	Medium	Deterministic

AI-Kg Stability — Knowledge Graph Consistency & LLM Signal Sanity

ID	Check	Passes when	Weight	Runs
6.64.101	Validate entity listed in Knowledge Graph (if applicable)	Listed	Heavy	Deterministic
6.64.102	Validate KG attributes match source-of-truth (website)	Matching	Heavy	Deterministic
6.64.103	Detect KG ambiguity signals	None	Medium	Deterministic
6.64.104	Validate KG entity type correct	Correct	Medium	Deterministic
6.64.105	Validate LLM summaries match KG attributes	Aligned	Medium	Deterministic

AI Entity Consistency — Embeddings, Summaries & Logical Stability

ID	Check	Passes when	Weight	Runs
6.64.106	Validate entity embedding stable across queries	Stable	Heavy	Deterministic
6.64.107	Validate AI can correctly infer business category	Inferable	Heavy	Deterministic
6.64.108	Detect entity drift (AI confusion over time)	None	Medium	Deterministic
6.64.109	Validate AI ranking models identify entity accurately	Accurate	Medium	Deterministic
6.64.110	Validate entity summarization matches business positioning	Matching	Medium	Deterministic

Final Entity Vector Stability — Multi-Source Confirmation

ID	Check	Passes when	Weight	Runs
6.64.111	Validate entity data consistent across 10+ sources	Consistent	Heavy	Deterministic
6.64.112	Validate entity synonyms & abbreviations consistent	Consistent	Heavy	Deterministic
6.64.113	Detect outdated entity references	None	Medium	Deterministic
6.64.114	Validate cross-source entity relationships	Valid	Medium	Deterministic
6.64.115	Validate structured data reinforces entity identity	Reinforces	Medium	Deterministic
6.64.116	Validate entity aligned with industry classification	Aligned	Medium	Deterministic
6.64.117	Validate local relevance vectors consistent with KG	Consistent	Medium	Deterministic
6.64.118	Validate entity appears in AI-generated local lists	Appearing	Medium	Deterministic
6.64.119	Validate entity firmly connected to geo semantic cluster	Connected	Medium	Deterministic
6.64.120	Compute Entity Relevance Vector Stability Score	Finalized	Critical	Deterministic

← 6.63 Local Citations & NAP Consistency6.65 Brand Search Demand, Query Volume & Trend Intelligence →

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